T he easier it gets to communicate globally, the easier it gets to forget or ignore – and all the more vital to be personally introduced. A Zonic introduction means the other party has already been briefed, knows what you are about, and agrees to meet. Ideally you meet in person, but it could be a video conference or voice call – what matters is that you have a C-level executive who already wants to meet Spirent.

While introductions build personal bonds, networking is about being seen and heard. Zonic and NetEvents are deeply involved in industry events where like minds get together – and ideally placed to arrange co-located meetings or breakout sessions where Spirent can network with just the right mix of potential clients and opinion formers. It is also a great way to follow up on an introduction and build on contacts.

Zonic and Spirent are collaborating on prestigious international sporting/social events throughout the year, providing ideal and memorable settings to increase Spirent’s visibility, network with invited C-Level execs and further reinforce and build business relationships in an informal, sociable environment.

Zonic offers a wealth of market experience and in-depth understanding of business needs. Zonic PR are working with Spirent on a new Executive Communications Programme to create cohesive messaging and optimal presentations making sure that Spirent is heard, understood and valued by top decision makers – also ensuring that Spirent’s message will be echoed worldwide in a structured, effective manner.


Our case studies provide just a snapshot of what we have achieved for our clients and hope they have been of interest. We are a long established marketing consultancy and have undertaken many varied projects, for many clients, in many geographical locations. If you need more detail on our portfolio, or want an informal discussion on how we can help your organisation, or need a formal proposal, please contact us – we are here to provide expert assistance!

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