Our Team

Mark Fox

President & Chief Executive Officer

With over 20 years marketing and PR experience in the technology sector, Mark has assisted many companies with their international communications programmes from major corporations such as HP, Verizon and Motorola to smaller organizations such as Apstra, Cylance, Infinera, Javelin Networks, OnDot, Symphony Communications, TippingPoint, VeloCloud, Wedge Networks, Ziften and industry forums such as the MEF, ONF and OpenCloud Connect.

Most of these relationships have been conducted at the highest level and references are available on request from Presidents, CEO’s, GM’s and Senior Vice Presidents within these and other organisations.

Mark is also CEO of International Press Events company NetEvents International and prior to that was Managing Director of a Pan-European PR and advertising agency which he sold in 1998 to one of Europe’s largest privately-owned agencies.

Greg Cross

Account Director – North America

Gregory Cross has spent the past 19 years as a high tech PR professional handling analyst relations, press relations and social media initiatives in the Silicon Valley. His expertise spans both global agency practices from early in his career to in-house corporate PR.  His specialties include company and brand positioning, executive speaking and presentations, product launches and writing.  He joined the  Zonic Group team after spending 14 years at Extreme Networks, where he helped the company gain respect as a global leader in edge to data center networking with emphasis on security, wireless and cloud.  Prior to Extreme Networks, Greg spent four years with Weber Shandwick in its Silicon Valley office, helping clients ranging from Cisco, Wipro and Xcert Software, to a variety of Internet and software start-ups. Greg is a lifelong San Francisco Bay Area resident.

Hannah Whitrow

Account Executive

Hannah has over 18 years’ PR and marketing experience specialising in telecommunications, B2B and Information technology.  She has worked for a range of high profile companies and for influential IT PR agencies.

Most significantly Hannah was involved in leading the PR for Skype from when it was a start-up, through to the EBay acquisition. Hannah was also PR and Marketing consultant for Microsoft Business Solutions for 3 years. For Zonic Group Hannah has managed the PR for client accounts such as the MEF, Cylance, JASK, Wedge Networks and NetFoundry etc.  Hannah will manage the PR teams in EMEA, APAC and Latam on this account.

George Rickman

Account Executive, International

George works closely with Kate Innes on creating and implementing client PR campaigns, as well as generating reporting documents and capturing coverage. George also creates and executes social media plans for Zonic clients depending on their needs. Clients include VeloCloud Networks, Ziften and Javelin Networks.

Since graduating in 2012 George moved straight into PR and client relations.

Marina Telecki

Account Director LATAM

Marina Telecki has more than 10 years of experience in Corporate Communications and has worked for different companies and Communication agencies. Her work has always been focused on relationships with media, opinion leaders, and digital influencers, in part mixed with strategies and content for social media; and on relationship with suppliers and partners located in Latin America. Most significantly Marina was responsible for PR projects in Latin America for Procter & Gamble; and in Brazil including SonyBmg, Emi Music, NBCUniversal, The Walt Disney Company, Napster, Instabridge, Outbrain, Rolex, 3M, among others. Marina has also worked as a journalist in the country’s leading publishers, such as Abril, Globo and Escala, as well as the largest UOL and Terra portals; and Internal Communication for Magnetti Marelli, Banco Carrefour and Unimed. For Zonic Group, Marina manages Brazil and Argentina PR campaigns for Infinera. Marina is graduate in Journalism with specialization in Marketing, and is based in Sao Paulo, Brazil.

Uwe Scholz

Account Director, Germany

Uwe is based in Berlin and has more than two decades of experience as corporate marketing director, PR Account Director and freelance journalist in the ICT and telecommunication industry. He has managed the DACH region at Zonic PR for more 12+ years, consistently exceeding client KPIs.

Suzana Biseul

Account Director, France

Suzana is an experienced Account Director for Zonic, with international credentials and excellent media, influencers and social media contacts, both in the technical and business arena in France. Suzana offers communication in local language, developing compelling content and customizing existing content for impactful delivery to the local audience in France.

An effective event organizer and coordinator – Suzana has a proven record of delivering meaningful results for international Zonic clients. Suzana is a proactive, dynamic and energetic media relations expert – able to counsel on effective media outreach strategies including identifying media trends, news cycles and spin opportunities. She is based in Paris but travels extensively in a professional capacity. She is interested in innovation and thrives in multi-cultural environments.

Italo Vignoli

Account Director, Italy

He has been active in high-tech PR and marketing since 1981, immediately after the launch of the IBM PC. Prior to switching to marketing & PR consulting in 1987, he has been a marketing executive in one of the largest technology companies worldwide. Since 2003, he is also active in marketing open source software. Although he has a degree in humanities, has a rather good understanding of technology.

Specialties: Marketing, marketing research, marketing communications and public relations, open source marketing, commercial open source.

Shirley Yeh

Account Director, APAC

Shirley Yeh has run Zonic Groups Marketing and PR operations in the Greater China region (China, Hong Kong & Taiwan) since 2004. Shirley has over 20 years marketing and media experience in the IT and communications area and holds an MBA from Bloomsburg University in Pennsylvania US.

In addition to PR/AR, Shirley has also played a crucial role advising Zonic clients on their market entry strategies for the Greater China region and also assisted  clients formulate strategic business partnerships and channel relationships in this region.

Yasuo Kawai

Account Director, Japan

Based in Tokyo, Japan, Yasuo Kawai has 26 year experience in the PR industry. He has served established leading technology companies as well as start-ups including Broadcom, Cylance, Infinera, Intel, Microsoft, VeloCloud and many others.

John Ko (Won Ku Ko)

Account Executive, Korea

Lionel Snell

Technical Writer, International

A technical communicator to non-specialist audiences for more than two-decades, Lionel Snell is a Cambridge mathematical analyst who enjoys getting to the core of complex, subtle subjects and communicating them in fresh and original ways.

Lionel has worked with Zonic since its formation and written technical articles and features for many of our technology vendor clients such as Apstra, Cylance, OnDot, Infinera, Spirent Communications, VeloCloud, Wedge Networks etc. as well as for industry forum clients since their inception such as the MEF, ONF and OCC.

Eva Keogan

Social Media & Digital Marketing Consultant

Eva is our Social Media & Digital Marketing expert providing guidance to our account teams and taking an active role in developing and implementing social media strategies ad campaigns for our clients

Her experience includes….

A new specialist social media and digital marketing agency opening up connections and creating engagement; we work with a broad range of businesses from start ups and social enterprises to household names.

We create social currency and digital fluency by offering a range of bespoke, expert services including:

  • Strategic consultancy, campaign planning and implementation
  • Social media auditing, frameworks and measurement
  • Social media and digital content strategy
  • Social network management
  • Professional blogging
  • Reputation management
  • Digital influencer programmes
  • Consumer engagement
  • Training and workshops; from starter courses through to advanced master classes
    Public speaking and events

Helen Whitworth

Account Director, International

Helen is a marketing and PR professional with 20 years’ experience in the technology sector. Helen has worked for Zonic Group and the NetEvents team for the past 10+ years managing client relationships with press and analysts around the globe. Helen is also a member of the Cylance APAC PR Team.

Prior to this Helen was Global Marketing Communications Manager at Equant, and during this time Equant successfully completed a global re-branding programme and an initial public offering (IPO) of more than 26 million shares traded both on both the New York Stock Exchange and the Bourse de Paris. As Global Marketing Communications Manager Helen was responsible for effective and consistent communication both externally and internally. Prior to Equant Helen was European Marketing & PR Manager for UB Networks.

Becky Rudyard

Pre-Event Support & Logistics

Julie Mocock

Event Support and Logistics

Julie is a marketing, research and event management professional with 25 years’ experience in the IT, Network and Telecom sectors. Julie has worked for NetEvents since the first event 20+ years ago managing our press and analyst summits, focusing mainly on global events in the US, Julie also assists industry clients with their speaker programmes as well as supporting our regional summits within APAC and EMEA.

Prior to working with NetEvents Julie was Sales Promotion Manager for Emerson Network Power (part of Emerson Electric Company, a Fortune 500 company), now trading as Vertiv. In this role, Julie was responsible for the company’s marketing budget, managing PR and advertising campaigns, organising distributor conferences, working with channel partners on sales initiatives, overseeing the design, build and installation of exhibition booths at industry events in Europe, whilst also ensuring that corporate messaging and communications were consistent throughout the UK, France, Germany and Italy.


Zonic Group is a long established marketing consultancy and have undertaken a wide range of projects for many clients in the USA and across the globe. If you would like to find out more, have a look at our portfolio. If you are interesting in having a informal discussion on how we can help your organisation please contact our US Office on 408 504 8665 or our UK Office on 0870 760 9248. You can also simply fill in the form opposite and we will call you back, we look forward to hearing from you.

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